Friday, May 31, 2013

Employer video testimonials

More than 14,000 businesses and organizations hired ITT Technical Institute graduates in 2011-12, disproving the notion that we were just a "diploma mill" leaving students with more debt than results. With no initial budget, our team at headquarters devised a strategy to have each of ITT Tech's 140 campuses across the U.S. identify the local businesses in their cities that employed ITT Tech grads and would be willing to answer a series of prepared questions. We knew we were dealing with amateur, supplied footage, and that was OK. We ended up with more than 450 raw video files, which we produced for each campus to use in their open house recruiting endeavors. Some of those clips were placed on the ITT Tech YouTube page, giving outsiders a great impression when they landed on our site. We invited employers across the United States -- from Boeing to Universal Studios -- to talk about the relationship they have with ITT Technical Institute, and to share observations about the ITT Tech graduates they have hired.

ITT Tech video testimonials