February 2015 marked my sixth anniversary using social
media, a publishing revolution that elevated, then upended, my previous
occupation ... then paved the way for a new career in public relations.
Unlike newspapering, where multiple sets of eyes (and fingers)
controlled/manipulated my content, in social you are on your own.
There's a breath-of-fresh-air freedom in this aspect. It's also
terrifying, and time-consuming (just choosing a headline for this post
proved daunting).
I've long been an advocate of
Twitter, YouTube and Facebook as a direct-to-stakeholders wunderkind for
businesses and nonprofits, but I'll not get into work for this post.
I'm focusing on what social behaviors" @spaldobusiness has learned. My
top 10.
