Thursday, December 17, 2015

#StarWars taught me a PR lesson -- 38 years later

As a 9-year-old in the late 1970s who came of age during the first Star Wars trilogy, I couldn't get enough of this fictional tale of spaceships and storm troopers and Skywalkers. I stumbled upon a discovery inside a comic book that provided a relevant lesson four decades later. Read my LinkedIn post.