Being social

I had another great opportunity to do journalism-like reporting of a couple of events involving groups that I am involved with - Indianapolis Social Media, and the #Social46 Super Bowl Klout-recommended group that helped spread the word about Indy during the Super Bowl. The two items couldn't be more different in style. I used Storify to chronicle Live-tweeting an organ transplant. Indianapolis-based IU Health's communications staff provided a play-by-play of commentary from the operating room on June 13, live tweeting a kidney transplant. Kristofer Karol and Gene Ford explained how they prepared for such an event at the IndySM breakfast, hosted by Indiana Blood Center.
I also used Storify for BrewhouseFoodie makeover menu in Indy. The marketing geniuses at @brewhouse want to create a buzz about all the changes coming to the menu and thus hosted a tasting for some social media folks in Indy. No expectations other than to use the hashtag #brewhousefoodie when we posted.